The Young Driver's Guide

The original FirstCar title and published for over a decade, The Young Driver's Guide is our most established and best-selling title. Packed with advice for learners and inexperienced drivers, this 116-page magazine guides young people through the challenging world of learning to drive and becoming an independent driver.  The Young Driver's Guide steers youngsters on the road to their full driving licence, covering a range of useful topics plus tips on passing the theory and practical tests.

CONTENT INCLUDES:

  • Applying for a provisional license

  • Choosing a driving instructor

  • Getting the most out of lessons

  • Choosing a safe, affordable and reliable first car

  • Car insurance guide

  • Road safety advice

  • Collision checklist

  • Understanding the probationary period

  • Car security

Have a flick through!

READER FEEDBACK:

  • 77% have learnt something new from The Young Driver’s Guide

  • 80% believe they are now a safer driver

  • 94% will adapt their driving behaviour to be safer

  • 78% feel a more confident driver

  • 92% feel they have received valuable information

  • 81% will share this information with others
    Source FirstCar reader survey March 2019. Sample size 1,041

VOLUME BASED PRICING:

  • Up to 500 @ £1.50 each

  • 501 to 1,500 @ £1 each

  • 1,501 to 5,000 @ 85p each

  • 5,001+ @ 80p each

A branded digital page turner is available for £500 per year.

EXTRAS:

  • Branded cover
    When ordering on or before a print deadline, we can add your logo (and other information if desired) to the cover using a plate-change for just £200 including design.

  • Dispenser boxes
    At no additional cost, all our magazines can arrive pre-packed in branded dispenser boxes, which unfold to create a ready-made counter-top display. Please request this when ordering for all or part of your order.

  • Direct-to-outlet distribution
    We are able to research, contact and arrange distribution directly without outlets such as schools, shops, libraries and other outlets. The cost of delivery to multiple drops is £6 per box. The cost for us to research, contact and arrange distribution (including a follow-up call post-delivery) is £15 per address.

  • Inserts
    If you would like to supply printed inserts directly to us, we can have them inserted into your magazines for just £20 per ‘000.